Logan Paul receives backlash for promoting Lunchly on Snapchat during the birth of his child
Logan Paul, a name often linked to controversy, is facing backlash again. This time, it’s not for his usual YouTube antics or boxing matches but for something much more personal.
On September 29, 2024, while his fiancée Nina Agdal was in labor, Logan used the moment to promote his new business, Lunchly.
This left many fans and critics shocked, wondering if there’s anything he won’t turn into a marketing opportunity.
Turning a Personal Moment Into Promotion
Logan’s new business, Lunchly—a snack box created with KSI and MrBeast—was designed to compete with Lunchables. Each box includes a bottle of Prime Energy Drink, a Feastables chocolate bar, and snack options like pizza, nachos, or turkey and cheese crackers.
But fans were taken aback when Logan decided to promote these products while Nina was giving birth.
In a series of Snapchat stories, Logan filmed the hospital room. He decorated it with purple fairy lights and polaroid pictures of Nina’s pregnancy, which seemed sweet at first.
But then he showed off a display of Lunchly boxes and Prime drinks, saying, “I turned the hospital room into a vibe,” while casually adding, “And of course, Lunchly.”
Logan Paul seriously promoted Lunchly when his partner was in labor on Snapchat
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What should have been a private, emotional moment quickly felt like a business ad, and the public was not impressed.
Social Media Backlash Erupts
Fans and followers were quick to express their disappointment. Screenshots of Logan’s Snapchat videos spread across platforms like Reddit, where users on FauxMoi and YouTubeDrama subreddits heavily criticized him.
One Redditor said, “Imagine giving birth and being given a Lunchly… I would just cry from disappointment.”
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Another comment read, “He’s so greedy he can’t even enjoy the birth of his own child without turning it into a marketing ploy… the Paul brothers are really something else.”
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These comments reflected a shared disbelief among Logan’s fans. Many felt that turning such a personal moment into a marketing event was crossing a line, especially when it involved the birth of his first child.
A Pattern of Self-Promotion
Logan Paul has been criticized before for his relentless promotion of his products. But using the birth of his child to promote Lunchly struck a nerve. Many fans felt this was a step too far, especially since it blurred the line between his personal life and his business ventures.
One Redditor summed it up by saying, “There is something seriously wrong with this man, and I’m truly sorry for his wife. I can’t imagine turning the most important moment of their lives into an ad for slop aimed at kids.”
Some fans also voiced concern for Nina Agdal. One user commented, “Can you imagine being Nina? In labor, in pain, and he’s over there setting up fairy lights and filming snack boxes? Divorce-worthy behavior.”
Many wondered how Nina felt about the situation and whether she was okay with Logan’s constant need to monetize every aspect of their life.
Silence Speaks Volumes
Despite the backlash, Logan has stayed silent. He hasn’t responded to the criticism or apologized for using his child’s birth as a way to push his products.
This silence has only fueled more conversation, with many wondering if he truly understands how poorly his actions were received.
A Redditor commented, “I mean, what else would you expect from Logan Paul?” Another added, “This guy never learns. First, it was the forest, now it’s the birth of his child. He’ll keep doing it because people keep watching.”
Logan’s decision not to respond has left fans questioning his priorities. They wonder if his focus on self-promotion will continue to overshadow important moments in his life, like the birth of his daughter.
A Growing Trend in Influencer Culture
This incident has sparked a larger discussion about influencer culture and the ethics of turning personal moments into content. More influencers are turning their everyday lives into business opportunities, but many fans feel there should be boundaries.
One Reddit user commented, “Logan Paul is the perfect example of what happens when you lose the ability to distinguish between real life and content. Everything is an ad, and nothing is sacred.”
Logan has always been known for pushing boundaries, but this latest controversy feels different. Fans aren’t just disappointed—they’re concerned. They’re asking if there’s any moment in Logan’s life that he won’t turn into a business move.
Logan’s Next Move
Logan Paul’s refusal to address the backlash over promoting Lunchly during Nina Agdal’s labor has left fans wondering what his next move will be. Will he apologize and learn from this experience? Or will this become just another chapter in his controversial career?
As one commenter put it, “There is no off switch for this guy. The only question left is, what will he do next?”